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Shop / joico color intensity

ARCTIC FOX Semi-Permanent Vegan Hair Color (PURPLE AF)

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$ 11.99   $8.39   save 30%
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Arctic Fox's "Purple AF" is one of our favorite hair dye shades. Formerly known as "Purple Rain," this deep, true purple is a versatile color that works well on a variety of base colors, from platinum to light brown. It adds deep, rich tints to darker hair and vibrant hues to lightened hair, effectively covering up other faded colors.

AFProTip: Purple AF pairs beautifully with a wide range of other Arctic Fox shades. Try mixing it with Wrath for a stunning burgundy, or Poseidon for a deep indigo.

Unlike traditional hair dyes, Arctic Fox products are made exclusively from vegan ingredients, free of any animal by-products. The brand is committed to using only non-harmful chemicals, avoiding the damaging effects of peroxide, ammonia, ethyl alcohol, and PPD found in many chemical-based hair colors.

Arctic Fox hair dyes are gentle enough for frequent use, and they actually condition the hair while restoring its vibrancy. The long-lasting colors are smear-resistant and have a sweet, pleasant scent.

We understand the importance of maintaining healthy, vibrant hair, which is why we're proud to offer a range of Arctic Fox hair dyes that prioritize quality and care. Whether you're looking to experiment with bold, fashion-forward hues or simply maintain your natural color, Arctic Fox has a solution that's gentle, effective, and kind to your tresses.

One of the standout features of Arctic Fox hair dyes is their versatility. The deep, true purple of "Purple AF" can be used on a variety of base colors, from platinum to light brown, allowing you to achieve your desired look with ease. For those with darker hair, the dye will add rich, intense tints, while on lightened hair, it will appear vibrantly. It's even effective at covering up previously faded colors, ensuring a flawless, long-lasting result.

AFProTip: To take your purple look to the next level, try pairing "Purple AF" with other complementary Arctic Fox shades. For a bold, burgundy-inspired hue, mix it with Wrath, or for a deep, indigo-toned color, combine it with Poseidon. The possibilities are endless when it comes to creating unique, personalized hair color masterpieces.

Remember, Arctic Fox hair dyes are made with your hair's health in mind. Formulated without the harsh chemicals found in many traditional hair colors, these gentle, vegan-friendly products are safe for frequent use and even condition your hair as they restore its natural vibrancy. Enjoy long-lasting, smear-resistant color with a sweet, pleasant scent – all while caring for your precious locks.

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